We’re almost a quarter into the new year, so it’s time to start thinking about your marketing plans for the rest of 2023. If you’re like most businesses, email marketing is a big part of your strategy. But with so many different email marketing tools, it can take time to know which is right for you.

This post will look at the five best email marketing tools of 2023. We’ll break down each tool’s features and how it can help your business grow. So whether you’re just starting or looking for an upgrade, read on for the best email marketing tools of 2023.

1. Mailchimp

It’s one of the most popular tools out there, and for a good reason. Mailchimp is easy to use and lets you create beautiful newsletters and email campaigns. You can also track your results to see how well your campaigns perform.

Plus, if you’re on a budget, Mailchimp is a great choice. It starts at just $10 a month, a great price for all the features you get.

2. Mailerlite

Out of all the email marketing tools, Mailerlite is one of the best. It’s got many features that make it easy to create beautiful emails, and it’s very user-friendly.

Plus, it’s affordable. You can get started with Mailerlite for free, and then when you’re ready to upgrade, the plans are very reasonable. So if you’re looking for an email marketing tool that’s both easy to use and affordable, Mailerlite is a great choice.

3. Drip

It’s an awesome platform that can help you create complex email marketing funnels, and it’s perfect for businesses looking to scale up their operations. Drip is also really good at helping you create targeted email lists. So if you’re looking to focus on a specific audience segment, Drip can help you with that. And the best part? It’s really easy to use, even if you need to become more familiar with the ins and outs of email marketing.

4. Moosend

It’s a powerful platform that gives you everything you need to create stunning email campaigns. Moosend makes it easy to create beautiful email newsletters, and it also lets you create targeted campaigns based on your customer data. You can even set up automated workflows to send the perfect message at the perfect time.

Moosend has a powerful reporting system that lets you track your results and see how your campaigns perform. 

5. Constant Contact

Regarding email marketing tools, Constant Contact is one of the best. It’s easy to use, and you can quickly create beautiful, branded emails. Their templates are versatile, so you can create anything from a simple newsletter to an elaborate sales pitch.

But my favorite thing about Constant Contact is their analytics. You can see how many people opened your email, clicked on your links, and even signed up for your event.  That way, you can see what’s working and tweak your campaigns accordingly.

Conclusion

With so many email marketing tools available, knowing which ones are worth your time and money can take much work. Luckily, we’ve done the research for you and compiled a list of the five best email marketing tools of 2023.

Whether you’re just starting with email marketing or looking for ways to improve your existing campaigns, these tools will help you get the most out of your email list. So what are you waiting for? Start using them today and see how your email campaigns improve!